COMMUNICATIONS & ENGAGEMENT MASTERCLASS
Time: 2:45 pm
day: 7 MARCH 2022 – PRE-CONFERENCE SEMINAR
Details:
- Practical examples of consumer engagement in the digital era
- Influencing upwards and securing buy-in from managers/directors
- Overcoming institutional inertia and challenging ‘fixed’ mindsets in your business
- Telling the right story, in the right way, to the right people, at the right time!
Speakers:
Trewin Restorick is Founder and CEO of the charity Hubbub UK www.hubbub.org.uk which transforms the way environmental messages are communicated by bringing people and organisations together as a force for good. In 2020, Hubbub won Charity of the Year and Trewin was recognised with a Global Leader of the Year award and in 2021 he…Read more
After a 10 year career as a TV Producer, Jeremy joined the BBC as a Sustainability Advisor in 2014. Among many projects, he notably trained over 2000 editorial staff on climate change awareness, from journalists and editors, to commissioning editors and producers, and helped articulate an editorial strategy across the News and Content divisions. He also…Read more
George is an award-winning strategist working with senior leaders and brand managers to translate their sustainability targets and audience realities into powerful communications. A committed change maker and strategic thinker he has a background in campaigning and thought leadership for organisations including Patagonia, Selfridges, BMW Group, Danone, Penguin Random House, Aviva and Barclays. George excels…Read more
Crista Buznea is Ecologi’s Head of Marketing. She has spent her career working in the marketing, tourism and sustainability industries for some of the world’s best brands including TUI, Heathrow and Rainforest Alliance.Crista has previously created award-winning content that positioned sustainability as a key marketing message for TUI UK, reaching 4.5 million holiday-makers in the…Read more